Why The Timeshare Industry MUST Focus on Ownership
I came across a site with this edited for brevity only copy:
No matter your
destination, we will have a great selection of inventory for you. Are you
bringing the whole family, or is it just you and your spouse? Not to worry!
Unit range from studios all the way up to three-bedroom suites. Each resort
also offers its own unique amenities, so it is easy to find the resort that
offers the best options for you. Finally, you have the ability to choose a
different place every single year. Don’t settle for one vacation–save money and
travel the world.
When searching, you’ll
find that all these suites are spacious and well-appointed. Just within the
suite itself you will find high end amenities such as private balconies,
whirlpool tubs, a washer and dryer, and full kitchens. Venture out into the
resort and you’ll find even more luxury—lobby fire places, infinity pools, lazy
rivers, and poolside bars are just a few! It’s not hard to find a resort that
offers unique features to make your vacation more convenient and enjoyable.
A suite at a resort gives
you the option to have more space to relax. Many resorts offer multi-bedroom
units that often feel like a luxury apartment, rather than a stuffy hotel room.
If you’re bringing kids or lots of friends, you have the option to space
everyone out in separate bedrooms. But you’ll also have a conjoined living area
so that you can all spend quality time together. A week of vacation spent in a
cramped hotel room can take a lot of fun out of the vacation.
With these full units, you
will be able to relax in the privacy of your own suite. Many resorts offer
lockout units so you can choose how private you want to be, and since the
suites can be so large, you won’t feel like you are on top of other units.
Enjoy a private balcony or patio, to bask the outdoors in your own secluded
area. Unlike those thin-walled hotel rooms, you can enjoy full peace and
quiet—or let the kids be loud!
Entertainment on Site
Luxury resorts often offer
great things to do right on site, so you don’t have to stray far for a good
time! When looking for the perfect resort, see if they have pools and fitness
centers, or bars, casinos and scheduled live performances. Resorts also often
have scheduled activities for all ages such as aerobics classes, volleyball
tournaments, and craft nights. If you’re looking for more private activities,
you can even retreat to your own suite where you can watch movies from the
resort’s DVD library, enjoy a soak in your own whirlpool tub, or cook dinner
together as a family.
Most resort suites come
with a kitchen or kitchenette for the convenience of cooking from your own
room. Cooking food is a great way to save money on vacation. Resorts also
usually have at least one or two on-site restaurant options so you don’t need
to travel to eat out. For an afternoon snack check out a poolside bar! Whatever
you need, luxury resorts make it easy to have multiple dining options on
While resort suites offer
many reasons to stay onsite, they also make a great home base for exploring the
surrounding area. Luxury resorts offer great resources for you to wander around
and see various sites. Many resorts offer car or shuttle services to take you
where you need to go, and concierge services are very helpful for informing you
of the best local spots to check out.
This all sounds like copy for the promotion of buying timeshare, right? Not so fast. This copy comes directly from a RENTAL SITE. Any many of these available rentals are in fact, you guessed it, timeshare resorts.
The final bullet point on the site sums it up
Last, but certainly not least, you will save money when you rent a resort suite through ____________. Our rental units are available by-owner and are 70% off official resort prices. So the choice is yours—you can stay in a confined, stuffy hotel room, or enjoy endless amenities, perks, and activities by staying in a resort rental suite.
The timeshare community has put forth a lot of time, effort and money into promoting vacations. I say much of this is totally unnecessary. Who is anti-vacations? Who doesn't want to take a vacation? No-one, that's who. But when all the benefits of owning a timeshare, to wit: endless choices, upscale features, space, privacy, entertainment on site, food options and exploration are available to anyone and everyone with the cost or the responsibilities of ownership, where does that leave current owns and the much talked about potential owners?
There are many good and valid reasons to purchase and own a timeshare, However, the timeshare community isn't doing enough to give the public those reasons. The vacation rental industry is giving the public a lot of reasons to NOT purchase and own.
The ball has been placed squarely in the timeshare community's court. Who is playing?