Wow, you weren’t expecting that were you? But really, think about it…there is nothing wrong with timeshare sales…the current method of bribing people to come in for a 90 minute sales pitch, insisting that they purchase right then and there and never doing any follow up with those who don’t buy is working to the tune of more than $7 billion dollars in annual sales.
Here’s a list of other things that there is nothing wrong with:
Rotary dial phones
Non cable television
Using the card catalog in the library to find books
Writing checks to pay bills and then mailing them
Buying a used car without a CARFAX report and hoping for the best
Having a refrigerator without an ice maker
Driving a car with an AM radio and manual windows
There’s a difference between “nothing wrong with” and “a better way of doing things.” If you make rotary phones, you could be making some money, but not as much as if you changed your product.
$7 billion? A drop in the bucket to what it could be if everyone acknowledged that there’s a better way.