Having attended not one, not two, but three (!) timeshare conferences in the past two months, I feel that I am well qualified to pass on Guy Kawasaki's PowerPoint Presentation tips:
1) Use 10 Slides or Less
2) Keep it to 20 Minutes or Less
3) Use 30 Point Font
There was some really great information at each of these conferences, presented by people with years more experience in the industry than me. But the vast majority of these people had NO idea how to use PowerPoint...in much the same way most timeshare companies don't know how to use social media tools. Just because you have a bright, shiny object doesn't mean you should use it.
And if you haven't read any of Guy Kawasaki's brilliant works, why not? You can also follow him at @GuyKawasaki. He may not know timeshare, but he knows marketing, media and enchantment...and timeshare could use a bit more enchantment, don't you think?