Tuesday, June 1, 2010

What If Apple Owned A Timeshare Company?

With Apple stock at a great price, their full retail stores, people waiting in line to buy whatever is the new release and the fact that you don’t hear a whole lot of bad things about their people, their products or their service---it got me thinking---what if Apple owned a timeshare?

First of all, there would be no gifting, i.e. bribery to get people to come in and see what everything was about. Maybe some great advertising, but no free stuff.

There would be no price drops…you can either afford the timeshare, or you can’t. It’s called believing in the value of your product.

There would be less of a chasm between a “new” timeshare and a “used” timeshare…sure you can save a few bucks here and there, but there wouldn’t be a 80% difference.

The people who worked at the timeshare and sold the timeshare would be staunch supporters of the timeshare and be proud to own one, or more.

The people that worked at the timeshare would know their stuff and wouldn’t have to exaggerate any of the benefits of the timeshare. It would work the way they said it would.

If you had questions about how to best use your timeshare, you could sign up for a free session or two and no one would try to sell you more timeshare.

Timeshares would be…what’s the appropriate word…oh yeah, cool. Timeshares would be cool and you would want to own one.

Perhaps Mr. Jobs is looking to expand the company’s horizons?

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